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NORM is one of the original 'Life. Be in it' characters. You may recognise him in the youtube adverts on our home page...
NORM represents the "average" bloke who needs to 'Be more active' & remember to 'Live more of your life'.
Parents will recognise him as the bloke that sits in his armchair watching TV. He likes to think he is an all around sport, but really it takes place in his imagination!
Norm hanging out with his mates... |
